Naheed Riaz

Kaarvan Alumnus
KCF Training institute



In Bahwalpur, Naheed lived difficult life. With limited resources to spend on her family, she had to struggle to make ends meet. Naheed was only educated till matric and had limited skill knowledge. However, she decided to turn her life around when she found out that Kaarvan Crafts Foundation was offering a training course in her area.

Naheed joined our Market Linkages project. Under our trainers, she learned basic market skills, understood concepts such as demand and supply and learned how to conduct business. These basic business and marketing skills gave Naheed the edge that she was looking for.

Today, Naheed is a successful Sales Agent who can conduct her business independently. She has created a network for her business, and can function sustainably in the market. Where she was earning around PKR 4000, she is now earning more than PKR 20,000 per month. Naheed maintains that she will continue to work as Sales Agent, and hopes that one day, she and her family will be able to escape the insecurity that often accompanies poverty.